Vintage: The Rise of Hipsters
The word “Vintage” has become a phenomenon over these past few years, and whether it refers to fashion, music, or furniture, it is known to be hipster. A lot of companies today are now adapting to this trend and are starting to sell more “vintage” items to appeal to the younger population. Originally people bought second-hand furniture because it was all that they could afford, but recently people have begun to like the old-fashion style, salvaging pieces that can be painted or distressed to recreate the vintage look at home. There is a difference between retro and vintage that people often get confused with. Vintage is defined as anything over 20 years old, which eliminates anything later than the 80s, whereas retrospective is a style of a certain era.
“We used to go to charity shops and pick up furniture for next to nothing but you can’t do that now,” Estelle Riley said in an article from BBC, Vintage style: The rise of retro fashion.
Old furniture used to be bought at a price of almost nothing a couple of years ago, yet now the same products cost significantly more. According to BBC, Charity Oxfam launched a vintage section through their website which lead to a 400 percent increase in sales. Goodwill Industries, one of the most well known names in secondhand shopping, experienced an 84 percent increase in revenue from the sales of donated goods from 2007 to 2012.
“Vintage is the root of fashion. This is where fashion comes from. Designers use it as inspiration,” Maureen McGill, co-founder of Manhattan Vintage, said in an article from CNN titled Thrifty shoppers rediscover secondhand fashion.
Vintage used to be defined as a high-quality product of the past like designer clothing or classic cars. Unfortunately, some people have adopted the word vintage as a way to sell secondhand or anything that looks old, even if the item itself is relatively new. Many people are taking advantage of the rise in vintage popularity and have begun to sell poor quality products. As the demand for vintage items goes up, the shoddier the products become.
“The market is becoming a bit saturated. Quite often an event will say it is vintage, but you go along and see they’ve adopted the word vintage to sell second hand,” Collette Costello, Manchester-based designer of clothes and bags based on designs from the past, said in an article from BBC, Vintage Style: The Rise of Retro Fashion.